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Observatory / The Mobile Market Survey

Survey of the Mobile Market : statistics indicators for 30th September 2008 (publication at 3rd November 2008)

Last update 3rd November 2008

National Report

Metropolitan Report

Metropolitan sales and recurring traffic Report

Metropolitan competition Report

Geographic breakdown

Overseas Report (DOM, Saint-Martin, Saint-Barthelemy, Mayotte, Saint Pierre et Miquelon)

Overseas Report (Antilles - Guyana region)

Overseas Report (Reunion - Mayotte region)

End Notes

The references in the tables refer to the following notes:
(1) Metropolitan mobile network operators (MNOs): Orange France, Société Française du Radiotéléphone (SFR) and Bouygues Telecom; and active MVNOs controlled by network operators and counted as such: Débitel, Ten and Neuf Cegetel. Metropolitan MVNOs independent of mobile operators and active during the quarter: Afone, Auchan Télécom, Carrefour mobile, Coriolis, Mobisud, NRJ Mobile, Numéricable, Omer Telecom, Tele2 and Transatel. Overseas mobile network operators: Orange Caraïbe, subsidiary of Orange France; Orange Réunion, subsidiary of Orange France; Société Réunionnaise du Radiotéléphone (SRR), including under the Mayotte Télécom Mobile brand in Mayotte, subsidiary of SFR; Digicel AFG; SAS SPM, subsidiary of Orange Caraïbe in Saint-Pierre-et-Miquelon; Dauphin Telecom; Outremer Telecom and UTS Caraïbe.

(2) A client is considered to be any user of a mobile service provided by an operator (MNO or MVNO) and having a mobile line registered with an operator's Home Location Register (HLR) at the date in question. Due to misuse of language, the term "client" also refers to the mobile line itself. So, for business clients, each line is considered a client. Post-paid clients are those whose service is invoiced regularly (packages, metered offers, blocked accounts, etc.). By default, any non-post-paying client is considered to be a pre-paying client.

(3) Gross sales are the operator’s clients at the end of the quarter which are registered with the HLR during the quarter. They exclude migrations: pre-paid to post-paid migration corresponds to clients asking their operator to replace their pre-paid offer in force at the beginning of the quarter with a post-paid offer; conversely, post-paid to pre-paid migration corresponds to clients asking their operator to replace their post-paid offer in force at the beginning of the quarter with a pre-paid offer.

(4) Net growth data for the quarter are calculated as the difference in the number of clients between the beginning and end of the quarter. Year-on-year growth is obtained by comparing the numbers of clients of two ends of quarters one year apart to the end of the first quarter in question.

(5) The penetration rate is obtained by dividing the total number of clients or the number of "active" clients by the population in question. The MIM publication of December 2006 updated the populations resulting from INSEE’s ten-year census of 1st January 1999. From now on, the reference population is that published by INSEE on 1st January of the year in question, with no retroactive updating. On 1st January of year N, INSEE publishes its population estimates for 1st January of the year N-1. So, the reference population for 2008, taken from the estimates published on 1st January 2008 (and therefore on 1st January 2007), is a Metropolitan population of 61 538 000, to which are added a population of 2 060 300 for the DOM, broken down as 1 061 000 inhabitants for the Antilles-Guyana area and 793 000 for the Réunion area.

(6) A client under a commitment contract is any client having taken out or renewed a contract (out of all or part of the contracts related to mobile service) for a minimum period not having expired at the date in question. A client not under commitment contract is any client not having a contract.

(7) The number of active clients equals all post-paid clients or pre-paid clients having made or received a telephone call, whether free or paid, during the past three months (not including SMS).

(8) A client’s registration region is that of the Metropolitan administrative region in which the client was registered from the operator’s point of view. For post-paid clients, this is the region of the invoicing address.

(9) Total recurring sales are operators’ total sales (in thousands of euros) generated from: client access to mobile services, on the retail market (e.g.: fixed monthly access for metered offers) or on the wholesale market (based on the pricing conditions of MVNO contracts), outgoing traffic on the retail market (including roaming out defined as traffic generated by calls of clients of French operators travelling on a foreign or overseas network) and on the wholesale mobile call access and origination market by hosted MVNOs, and incoming traffic for call termination (including for the calls to MVNOs hosted by the network operator). Any promotions and discounts granted to clients are deducted from recurring sales. On the other hand, unpaid sales are not deducted (as per the IFRS standard). Furthermore, this does not include: connection costs, sales of terminals and roaming in (income generated by foreign clients using the French operator’s network). Recurring sales do not include repayments to third parties during the quarter and for the geographic area in question, related in particular to value-added services (special numbers, SMS+, etc.) or directory services (118 XYZ).
Average monthly recurring sales per client equals the total recurring sales for the quarter in question divided by 3, divided by the average number of active clients ((Number of active clients at the end of the previous quarter + Number of active clients at the end of the quarter in question)/2). Year-on-year average monthly recurring sales per active client are obtained by dividing the difference in sales at the end of two quarters one year apart by the sales of the end of the first quarter in question.

(10) Recurring traffic (in circuit mode) generated during the quarter and in the geographic area in question by MNOs includes outgoing calls (to fixed phones, third party mobiles, mobiles on the same network and also includes voice messaging calls) including for MVNOs, incoming calls from fixed and mobile networks and roaming out (traffic generated by calls made by the clients of the French operator travelling on a foreign network). Recurring traffic (in circuit mode) does not include roaming in (traffic generated by foreign clients travelling on the networks of French operators).

(11) The market share of MVNOs in gross post-paid sales is the ratio as a percentage of gross sales made by the MVNOs during the quarter to total post-paid gross for the same quarter. The market share of MVNOs in gross pre-paid sales is the ratio as a percentage of gross pre-paid sales made by the MVNOs during the quarter to total gross pre-paid sales for the same quarter.

(12) The quarterly post-paid cancellation rate is twice the ratio of post-paid cancellations during the quarter to the sum of post-paid numbers at the beginning and end of the quarter. So, it is the ratio of post-paid cancellations to the average number of post-paid clients during the period. Conversely, the quarterly pre-paid cancellation rate is twice the ratio between pre-paid cancellations during the quarter and the sum of pre-paid clients at the beginning and end of the quarter. So, it is the ratio of pre-paid cancellations to the average number of pre-paid clients during the period. Note that a cancellation is defined as an operator’s client at the beginning of the quarter whose registration in the HLR was deleted during the quarter. Modifications to the registration in the HLR are not cancellations. So, this definition does not cover changes in offers within a line, or pre- to post-paid migrations or post- to pre-paid migrations, or service suspensions.

(13) The number of ported numbers is calculated as half of the volume of numbers of “in” porting and “out" porting done by all operators. “In” porting is considered to be an effective porting from the receiving operator’s point of view. “Out” porting is an effective porting from the donor operator’s point of view.

(14) The active number of multimedia clients is defined as all clients having used a multimedia service such as Internet mobile (Wap, I-Mode, Vodafone live, Orange World, etc.) at least once during the past month or, having sent an MMS or mobile e-mail (this does not include SMS), regardless of the support technology (CSD, GPRS, EDGE, UMTS, etc.).

(15) Quarterly SMS (Short Message Service) traffic corresponds to all SMS sent (outgoing SMS) during the quarter. The data for St. Pierre and Miquelon are not considered. Average monthly SMS traffic per active client equals quarterly SMS traffic divided by 3, divided by the average number of active clients ((number of active clients at the end of the previous quarter + number of active clients at the end of the quarter in question)/2).